The Tesla Model 3 created a pre-order stir just two weeks ago and is far from its 2017 release date, but Elon Musk is already looking even further into the future.
Although the Tesla Model 3 is aimed at the mass-market and is without a doubt the most affordable car which the brand have developed so far, Musk hinted that the next step for the company is to make an even more inexpensive car.
“It’s been a very difficult journey, but I’m super excited about being able to produce a car that most people can afford. And there will be future cars that are even more affordable down the road.
“With something like the Model 3, it’s designing so that roughly half the people will be able to afford the car. Then, with fourth generation and smaller cars, we’ll ultimately be in the position where everyone will be able to afford the car.”
Obstacles For Tesla
Tesla won’t be able to produce a wealth of inexpensive cars unless it makes enough of a profit so as to produce over half a million cars at its gigantic factory in Nevada though.
The company has not yet reported profit since going public, though Musk promised investors earlier this year that Tesla would finally turn a profit by March.
The automaker is currently preparing to publish its Q1 earnings this week.
Wider losses – rather than profits – are anticipated, though.
Worse still for Tesla, Vice President of Production Greg Reichow has departed, a move which is a hammer blow to the company.
“We’re confident that with the strength of the team and the high-quality manufacturing at Tesla will still continue,” said a defiant Musk.
Tesla has added shares to losses since news of Reichow’s departure broke.